General Data Protection Regulation (GDPR)

General Data Protection Regulation for the EU (GDPR)

Global Data Privacy Regulation (GDPR). These EU regulations affect any firm doing business in EU or involving EU citizens.

To help you with developing your own EU policies we've created a storeroom of useful articles.

We recommend you take a good look at what's there and download the pieces you find most useful.

Bits+Bytes: privacy laws that will change the internet forever, listen to this Radio New Zealand broadcast: 

Check out these two great recorded webinars by Dr Michelle Goddard, Director of Policy & Communication, EFAMRO: 

EU Data Protection Reforms: Ten Things to Know and
EU Data Protection Reforms: Practical Compliance Steps

The EU General Data Protection Regulation (GDPR) replaces the Data Protection Directive 95/46/EC and was designed to harmonize data privacy laws across Europe, to protect and empower all EU citizens data privacy and to reshape the way organizations across the region approach data privacy. The key articles of the GDPR, as well as information on its business impact, can be found throughout the EUGDPR website.

10 key steps to help NZ marketers comply with GDPR

Marketing Association has done a write-up on what New Zealand Marketers need to know; head over to their website.

Even businesses without a physical presence in the EU may have to comply with the new rules if they:

  • sell goods or services to a person who lives in the EU; or
  • monitor the behaviour of a person who lives in the EU.

The critical factor is the location of the individual (data subject) not the location of the data processor or data controller. We don’t really know how the new regulations will be monitored in countries outside the EU.


Further reading

  • APRC Conference 2017 Presentation: 'The 20 Million Data Question: an Update on the NEW European Data Privacy Laws' - Debrah Harding, Managing Director, MRS. DOWNLOAD
  • For notes on GDPR compliance by Law Down Under CLICK HERE
  • ESOMAR Data Protection Checklist DOWNLOAD
  • DOWNLOAD the latest GRBN (Global Research Business Network) newsletter; lots of GDPR articles and two EFAMRO webinars.
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